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Packaging Europe's Podcast
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Packaging Europe's Podcast
Sustainability perspectives: The role of the label in enabling packaging circularity
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Packaging Europe
Avery Dennison's Nataliya Malhanova, Sergio Fregoni from IDEO and RecyClass's Augusto Bruno discuss the part a label plays in building a circular economy in packaging, from following technical recyclability requirements to integrating labels into fundamental product design.
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