Packaging Europe's Podcast

Sustainability Perspectives: Exploring digital watermarking with Beiersdorf and All4Labels

November 10, 2021 Packaging Europe
Packaging Europe's Podcast
Sustainability Perspectives: Exploring digital watermarking with Beiersdorf and All4Labels
Show Notes

Within the framework of the Holy Grail 2.0 project, major players across the value chain come together to improve packaging waste sorting accuracy through digital watermarking. We hear from Beiersdorf’s Sabrina Stiegler and All4Labels’ Michael Brocher about how the two companies collaborated to move digital watermarking from innovation to implementation.